The purpose of music videos

The purpose of DVD’s is to help promote and to entertain people. By using DVD’s people can make sales and earn money. The outcomes of DVD’s are that people can make money off them just by selling it to the general public. Also DVD’s can also help promote people and increase the popularity.

For example, a well known band or artist might use DVD's to help sell their music if it had been recorded with live footage. something like this would help make the artists profit and woul also help the popularity of that artist.

The purpose of Itunes is to help artists sell their music so that they can make profit on their music. Itunes also helps to see who is the biggest artist just by comparing on how many people have downloaded their music. The purpose of Itunes also is to help customers download music legally rather than encouraging people to download illegally.  The outcomes on Itunes is that artists can make a profit just by selling their music. And it can also help people get promoted to bigger record labels. live events can also be sold on itunes if a certain artist has a live recording.

To sum up Itunes would be that Itunes is a  media player computer program, used for playing, downloading, and organizing digital music and video files on desktop or laptop computers. It can also manage contents on iPod, iPhone, iPod Touch and iPad. Itunes 1.0 was released 11 years ago on the 9th january 2001

The purpose of Facebook is let your friends see what you do and it also helps promote people. People on Facebook can share music to their friends so that they can help promote other people. The outcomes of Facebook is that it is easy to self promote yourself to friends and also help promote other people.

when people share music on facebook this ables their friends to look at what they was listening to. when people share music like this, it is promoting artists that was shared to the persons friends. Facebook is a social network where people can contact friends and also share photos, music and videos which was launched in february 2004 and was originally called facemash.

The purpose of Myspace is just like Facebook you can share music and videos with your friends and also help promote yourself and other people. The outcomes of Myspace is that it is easy to self promote yourself to friends and also help promote other people.

Myspace is very similar to facebook because on Myspace you can also share photos, music and videos. Myspace was founded in 2003 and was acquired by news corporation in july 2005 for $580 million. Myspace is also owned by Specific media LLC and Justin Timberlake and was sold to them for $35 million.

Record Labels

Major record labels such as Island sign artistes they think will have mass appeal and therefore make lots of money. They will look to use music videos as part of a wider marketing strategy that includes things such as radio play, press reviews, TV appearances and an expensive website. Island Records was founded in Jamaica in 1959 by Chris Blackwell and Graeme Goodall, and partially financed by Stanley Borden from RKO, taking its name from the 1955 Alec Waugh novel, subsequent film and Harry Belafonte hit song "Island in the Sun". The company was then relocated to the UK in may 1962.

http://www.youtube.com/user/islandrecords?blend=1&ob=4#p/f/12/0mcsPfyWphU

This is a video by Taio cruz which you can access on You Tube.

Smaller independent record labels such as Spinnin' Records have much smaller budgets and the artists they sign generally have a more niche appeal. This means that the marketing strategy is different as they can’t rely on radio and TV for promotions. Music videos are used although they will be much lower budget and accessed mainly through the internet. Spinnin' Records also hosts over 12 sub labels such as Sander van Doorn's Doorn's Records and Afrojack's Wall Recordings.

http://www.youtube.com/watch?v=aOm2YOIzixI&feature=iv&src_vid=fWpiaQqGDHE&annotation_id=annotation_131534

This is a video by Ian carey which you can access on You Tube.

Artists who self produce and are not signed to a record label tend not to have much of a budget for music videos. Their videos tend to be homemade and posted online receiving very few hits.

http://www.youtube.com/soulkhan